Principal

Lauren has long operated at the nexus of global manufacturing and retail. Her research and practical go-to-market integration expertise has influenced market-moving decisions in the $Bns for Fortune 500 consumer product and retail companies.

Over a 30-year career, Lauren has advised countless brand clients, their marketing and sales leadership, stewarding foundational research consulting programs to advise new business strategies, brand launches, market entries, real estate expansions, product developments, retail portfolio optimization, and so much more. Unlike most consultants, her work spanned not just research-backed recommendations but full integration toward action. 

Lauren's approach is grounded in close understanding of business context and collaborating functions. She clears out data "noise" to distill useful meaning from vast streams of information and analysis, and applies well-informed instincts only practical experience can build -- leading to clear, simple paths to successful implementations and new processes.

Along the way, her first-mover enthusiasm with new technologies has informed design and use of custom tools that supercharged the speed and quality of service for her clients. The emergence of AI has inspired her to explore ambitious use cases and investigations into AI and business ethics in general.

All of these experiences shaped a holistic, systems-aware mindset she applies to developing new ideas and unique enterprises. Her passion is envisioning, advocating for, and building healthy systems that serve humans and the world they inhabit.